Brunswick Corporation (NYSE: BC)

Brunswick Corp. engages in the design, manufacture, and marketing of recreation products, including marine engines, boats, fitness equipment, and active recreation products. It operates through the following segments: Marine Engine, Boat, and Fitness.

Take a look at the 1-year chart of Brunswick (NYSE: BC) below with added notations:

BC had been trading sideways from November through January. During that period of time, the stock formed a clear resistance level at $62 (green) and a level of support at around $57 (red). At some point the stock had to break one of the two levels created by the rectangle pattern, and this week the stock broke the resistance.

The Tale of the Tape: BC had a level of resistance at $62, and the stock broke that resistance. The ideal long opportunity would be on a pullback down to or near that $62 level. On the other hand, one could enter a short position on a break back below that level.

Before making any trading decision, decide which side of the trade you believe gives you the highest probability of success. Do you prefer the short side of the market, long side, or do you want to be in the market at all? If you haven’t thought about it, review the overall indices themselves. For example, take a look at the S&P 500. Is it trending higher or lower? Has it recently broken through a key resistance or support level? Making these decisions ahead of time will help you decide which side of the trade you believe gives you the best opportunities.

No matter what your strategy or when you decide to enter, always remember to use protective stops and you’ll be around for the next trade. Capital preservation is always key!

Good luck!
Christian Tharp, CMT